It’s rather embarrassing to think that it has been 3 years almost to the day since my first and only post on this site. But this is a new beginning and I have every intention of giving this blog the time it deserves, and hopefully in the process, adding value to you.
So let’s start with an update of what has happened over the past 2 years.
I decided to try my hand at SEO (search engine optimization) about 2 years ago. I got an old client and friend to agree to allow me to try optimize their property website for the local keyword ‘houses for sale in Mitchells Plain’ (the area in which that they sell properties). The agreement was that I would do all the upfront work for free at my risk. If I got it right to get them to page 1 of Google, they would then pay me a monthly management fee for as long as I kept them there (initial 1 yr agreement).
I came so close to giving up at least 5 times while trying to get them optimised. It was in the time that Google released the Penguin and Panda algorithms and I new just enough to make one mistake after the next.
It took about 8 months before I got the site ranking on page 1, but I got it there and have since managed to rank it for ‘houses for sale in Cape Town’ which is a far more competitive keyword. It has ranked in position 1 of page 1 of Google for this keyword for over a year now. Continue reading